Investing in ETFs with Fideuram Direct
We empower goal-driven investing through accessible, transparent ETFs.

What are ETFs investments?
ETFs (Exchange-Traded Funds) offer an efficient way to invest across broad markets. These funds track the performance of a market index related to various asset classes (e.g. stocks, bonds or commodities) - providing built-in diversification and typically lower fees.
They’re ideal for building a diversified ETFs portfolio, depending on your investment profile and objectives.
Investing at your pace, for the long term
We make ETF investing simple, accessible, and trustworthy. Choose the strategy that suits you best: a one-time ETF investment or a recurring investment with the ETF Savings Plan.1
1 Investing involves risks, including the potential loss of capital, and the value of investments may go up as well as down. Past performance is not a reliable indicator of future resultsOne-time investment in ETFs1
An ETF one-time investment gives you instant access to a diversified mix of assets such as stocks, bonds, and commodities - all in a single, cost-efficient transaction that keeps you in control.
- Put your capital to work immediately, with full market participation from day one
- Maximise exposure to potential long-term growth
- Access flexible and diversified investment opportunities

Recurring investments with ETF Savings Plan1
Looking to build a consistent investment habit?
The ETF Savings Plan is a simple, automated solution that helps you invest through scheduled contributions - building a diversified portfolio designed to support your long-term financial objectives.
- Start with a low amount
- Invest regularly with automated contributions
- Access flexible and diversified investment opportunities

Need help choosing your preferred way of investing?
Compare two simple ways to invest in ETFs and find the one that fits your preferences and goals.
Feature | ETF - One-Time Investment | ETF Savings Plan - Recurring Investment |
|---|---|---|
Way of investing | Single purchase | Regular, automated contributions |
Flexibility | Buy/Sell: At any time during financial market opening hours. | Buy: Automatically on a set date at each recurrence via your app Sell: Anytime, even while the plan continues, during financial market opening hours Flexibility: Add more ETFs or exit the ETF Savings Plan at any time |
Best for | Investors searching for market opportunities | Investors looking to turn regular contributions into |
Why invest in ETFs with us
1. Transparency
We believe transparency builds trust - it's the foundation of every service we offer at Fideuram Direct.
- Clear transaction fees
- No hidden charges or surprise costs
- Tax obligation management2

2. A range of advantages for diverse investment strategies
Whether you're just beginning your investment journey or fine-tuning a seasoned strategy, ETFs provide a simple and flexible way to build and diversify your portfolio. From beginner to expert, ETF investing offers a range of advantages that can support a variety of investment approaches.
- Low cost - Low fees may help reduce your overall investment costs
- Diversification - Invest across sectors, regions, and asset classes to help spread risk
- Liquidity - Trade ETFs anytime during market hours, like stocks
- Transparency - Most ETFs disclose their holdings daily
- No high entry barriers - Start investing with small amounts
- Flexibility - Choose from a range of ETFs to align with your goals and risk appetite
- Growth Potential - Access long-term investment themes and evolving market segments
3. Built with BlackRock
To deliver investment solutions, Fideuram Direct has collaborated with BlackRock:
- Investment strategies developed by experienced professionals
- Advanced technology
- Access to a curated selection of iShares by BlackRock ETFs
Fideuram Direct is your entry point to easily accessible banking and investment services - all in one place, all from your smartphone.
Photo credit: © Francis Dzikowski/Otto
4. Investing in 4 simple steps
- Explore ETFs: browse a selection curated by our investment team
- Set your goal: define your investment amount
- Sign digitally: no paperwork - just a few taps in your secure area
- Track your portfolio: monitor your investments anytime, directly from the app

Invest your way
Whether you're starting with your first investment or already contributing through an ETF Savings Plan, Fideuram Direct provides the tools to help you invest with confidence - on your own terms, from your mobile device.
Simple. Secure. Flexible. A digital investing experience tailored to your needs.
The information contained on this page qualifies as a marketing communication message and is provided for general marketing purposes only. It does not constitute investment advice, a recommendation, an endorsement of any specific financial product or provider or an offer to buy or sell any investment product. Investing involves risks, including the potential loss of capital, and the value of investments may go up as well as down. Past performance is not a reliable indicator of future results. Investors should carefully read the relevant offering and legal documents before making any investment decisions.